Poster 3 .

Poster two- final product

This is my final product of poster two .

Poster one - Final Product.

Here is my final product of poster one.

Original Designs.

Above are my original designs for my posters, they are sketches that I have drawn when I first thought of my idea, since then my ideas have developed and changed slightly as shown in the mock ups that I have previously posted on my blog. The first poster is the bar scene where the parents are having a drink while their child is left in the corner to play a hand held game, the second is a dad watching football while his son is upset because he would rather his dad go out and play football with him and the third is of a mum on her laptop while her child sits in front of the television Which seems to be most parents answer to looking after a child. All these scenarios are very common and look normal but the child is being neglected because he/she is not getting the time with their parents that they need, I want my posters to show this but also educate people that are oblivious to what is actually going on from the child’s point of view.

My Campaign Logo.

This is the Logo that wil be featured on all my posters so people know that the poster is part of the same campaign and so it can be recognised for the campaign.

Reader Profile.

Demographics

Gender: Female and Male
Age: Any age, Parents with children under 10.
ABC: A-C's
Religion: Any
Education: Primary school
Occupation: Student, parents can have any job.
Nationality: Mainly British, but any other can become envolved.

Psychographics

Busy parents who spend to much time working or socialising rather then spending their time with their child. However they do not neglect their child by forgetting to feed or bath their child its what we would think is just a normal everyday parent by they are really neglecting their child but not giving them a chance to play with them and being able to bond with eachother.

Mock up of third poster.

Here is my third mock up its not how the poster will defiantly look but it gives an idea what the poster will be about. Other then that the words and colours will stay the same as the poster shows how hand held games are given to a child as a way of the parents neglecting them beacuse they are not envolving their child in an activity that they can do togeather but leaving them on their own with their game.

Mock up of second poster.

Here i have a mock up of my second poster however again i will be changing it slighty when i take my own photography, firstly i will change seeing more of the fathers hand holding the remote maybe also his arm and secondly the child stood further back, the proportions of the poster needs to be arranged as the romte looks massive compared to the child however the colours will most likely stay the same.

Mock Up Of First Poster.

Here i have made a mock up of what i want to use as my first poster however i will be making changes when making the poster itself. I will change the child used and place them in the picture so that you see there face and feel something for the child rather then the back of his head where no emotion is felt. Also in the actual poster the background wont be blank but in an actual living room in a house making the scene more realistic.

textual Analysis Language.

• Denotation - Description/Explict meaning.
• Connotation - Implied meaning.
• Representation - How someting is shown in the media, could link to Stereotypes.
• Layout - How things are positioned on a page. (Noramally print based)
• Narrative - Story. (Normally Moving Image)
• Mise-en-scene - Everything in the frames. Props, Costume, Performance, Makeup, Lighting, Setting. (Normally Moving Image)
• Editing - The way shots are put togeather. (Normally Moving Image)
• Sound - Digetic, in the world of the characters, Non-diegetic, the characters can't hear it.(Normally Moving Image)

Other Campaigns.

I have chosen to look at another charity campaign to see how similar or different they are from eachother. Previously i have looked at child campaigning but i am now looking at against anorexia.

Shocking Image- a really skinny girl seeing herself as bigger then what she really is, one extreame to another.

No Slogan- No words becasue the picture is catching enough.

Setting- Set in abedroom, shows how it effects everyone even an ordinary girl.

Logo- The logo of the charity is included with contact information.

textual Analysis.

In class we looked at a charity campaign poster,

Shocking Image- Blood on a bab's rattle, simple but a big message is projected.

Important Slogan- Typography is of kids writing, like it seems the child is tellying us, speaking out for help, Anchors the image meaning.

Message- Makes us think about how someone could hurt a chil and how bad it really is.

Background- White colour, makes everything stand out, also could be a babys sheet or a surface that a babie should feel safe.

Baby's rattle- Brightly coloured, similar shape to a base ball bat but in proportion of a baby's size.

NSPCC Logo- Specific campaign and contact information.

SlideShow,(Underneath.)

Underneath i have found two campaigns and i have noticed a few similarities, like the logo on the posters are the same promtoting and also being able to recognise the charity campagning. All of them have slogans that put forward the message that needs to be read with either shocking images or sad images, some images representing something else.

Nspcc.

Codes & Conventions.

Most child abuse posters use powerful images and words that make people feel shocked and sometimes feel sick, i think this is a good way to leave an impression on someone to the dgree that they feel they need to help out this cause.

A lot of the posters have a slogan which helps link each poster to the campaign, sometimes the words themselve can be shocking even if is facts and statiscs of how much child abuse goes on, i think i will use this in my poster.

Other information included in these posters are useful phone numbers and websites to contact if this is happening to you or someone you know, they always give information of some one you can talk to and a number or website for you to use if you want to support the charity.

Charity Chosen.

I have chosen to create my own charity campaign against child abuse.

Information about Child abuse/other Child abuse Charities.

What is child abuse?

Child abuse is the term used when an adult harms a child or a young person under the age of 18.
A child may be experiencing abuse if he or she is:

• frequently dirty,
• hungry or inadequately dressed left in unsafe situations or without medical attentionconstantly "put down",
• insulted, sworn at or humiliated seems afraid of parents or carers
• severely bruised or injured displays
• sexual behaviour which doesn't seem appropriate for their age
• growing up in a home where there is domestic violence living with parents or carers
• involved in serious drug or alcohol abuse

Abuse is always wrong and it is never the young person's fault.

Sexual abuse

Sexual abuse is when a child or young person is pressurised, forced or tricked into taking part in any kind of sexual activity with an adult or young person. This can include kissing, touching the young person's genitals or breasts, intercourse or oral sex. Encouraging a child to look at pornographic magazines, videos or sexual acts is also sexual abuse.

Physical abuse

Physical abuse includes hitting, shaking, kicking, punching, scalding, suffocating and other ways of inflicting pain or injury to a child. It also includes giving a child harmful substances, such as drugs, alcohol or poison. If a parent or carer reports non-existent symptoms of illness in a child, or deliberately causes illness in a child, this is also a form of physical abuse.

Bullying

Bullying is persistent unwelcome behaviour, mostly using unwarranted or invalid criticism, nit-picking, fault-finding, also exclusion, isolation, being singled out and treated differently, being shouted at, humiliated, excessive monitoring, having verbal and written warnings imposed, and much more.

Neglect

Neglect is the persistent lack of appropriate care of children, including love, stimulation, safety, nourishment, warmth, education and medical attention. It can have a serious effect on a child's physical, mental and emotional development. For babies and very young children, it can be life-threatening.

Domestic violence

Domestic violence can affect anyone. It usually happens between two people who are in a relationship now or have been in the past. It is usually men being abusive to women, and sometimes there are other family members involved. But men can experience it too, and it can also happen in same-sex relationships. Domestic violence can include physical, sexual and emotional abuse.

Emotional abuse

Emotional abuse is when a parent or carer behaves in a way that is likely to seriously affect their child's emotional development. It can range from constant rejection and denial of affection, through to continual severe criticism, deliberate humiliation and other ways of verbally "terrorising" a child.

Charity Campaign Brief....

Your task is to create an advertising campaign to raise awarness of a charity of your choice. The charity can deal with any issue and you must make a series of three posters with a coherent theme linking them.