Monday, 19 October 2009

Thursday, 8 October 2009

textual Analysis Language.

  • Denotation - Description/Explict meaning.
  • Connotation - Implied meaning.
  • Representation - How someting is shown in the media, could link to Stereotypes.
  • Layout - How things are positioned on a page. (Noramally print based)
  • Narrative - Story. (Normally Moving Image)
  • Mise-en-scene - Everything in the frames. Props, Costume, Performance, Makeup, Lighting, Setting. (Normally Moving Image)
  • Editing - The way shots are put togeather. (Normally Moving Image)
  • Sound - Digetic, in the world of the characters, Non-diegetic, the characters can't hear it.(Normally Moving Image)

Other Campaigns.

I have chosen to look at another charity campaign to see how similar or different they are from eachother. Previously i have looked at child campaigning but i am now looking at against anorexia.
Shocking Image- a really skinny girl seeing herself as bigger then what she really is, one extreame to another.
No Slogan- No words becasue the picture is catching enough.
Setting- Set in abedroom, shows how it effects everyone even an ordinary girl.
Logo- The logo of the charity is included with contact information.

textual Analysis.

In class we looked at a charity campaign poster,

Shocking Image- Blood on a bab's rattle, simple but a big message is projected.

Important Slogan- Typography is of kids writing, like it seems the child is tellying us, speaking out for help, Anchors the image meaning.

Message- Makes us think about how someone could hurt a chil and how bad it really is.

Background- White colour, makes everything stand out, also could be a babys sheet or a surface that a babie should feel safe.

Baby's rattle- Brightly coloured, similar shape to a base ball bat but in proportion of a baby's size.

NSPCC Logo- Specific campaign and contact information.

Monday, 5 October 2009


Underneath i have found two campaigns and i have noticed a few similarities, like the logo on the posters are the same promtoting and also being able to recognise the charity campagning. All of them have slogans that put forward the message that needs to be read with either shocking images or sad images, some images representing something else.

Thursday, 1 October 2009

Codes & Conventions.

Most child abuse posters use powerful images and words that make people feel shocked and sometimes feel sick, i think this is a good way to leave an impression on someone to the dgree that they feel they need to help out this cause.

A lot of the posters have a slogan which helps link each poster to the campaign, sometimes the words themselve can be shocking even if is facts and statiscs of how much child abuse goes on, i think i will use this in my poster.

Other information included in these posters are useful phone numbers and websites to contact if this is happening to you or someone you know, they always give information of some one you can talk to and a number or website for you to use if you want to support the charity.

Charity Chosen.

I have chosen to create my own charity campaign against child abuse.

Information about Child abuse/other Child abuse Charities.

What is child abuse?

Child abuse is the term used when an adult harms a child or a young person under the age of 18.
A child may be experiencing abuse if he or she is:

  • frequently dirty,
  • hungry or inadequately dressed left in unsafe situations or without medical attentionconstantly "put down",
  • insulted, sworn at or humiliated seems afraid of parents or carers
  • severely bruised or injured displays
  • sexual behaviour which doesn't seem appropriate for their age
  • growing up in a home where there is domestic violence living with parents or carers
  • involved in serious drug or alcohol abuse

Abuse is always wrong and it is never the young person's fault.

Sexual abuse

Sexual abuse is when a child or young person is pressurised, forced or tricked into taking part in any kind of sexual activity with an adult or young person. This can include kissing, touching the young person's genitals or breasts, intercourse or oral sex. Encouraging a child to look at pornographic magazines, videos or sexual acts is also sexual abuse.

Physical abuse

Physical abuse includes hitting, shaking, kicking, punching, scalding, suffocating and other ways of inflicting pain or injury to a child. It also includes giving a child harmful substances, such as drugs, alcohol or poison. If a parent or carer reports non-existent symptoms of illness in a child, or deliberately causes illness in a child, this is also a form of physical abuse.


Bullying is persistent unwelcome behaviour, mostly using unwarranted or invalid criticism, nit-picking, fault-finding, also exclusion, isolation, being singled out and treated differently, being shouted at, humiliated, excessive monitoring, having verbal and written warnings imposed, and much more.


Neglect is the persistent lack of appropriate care of children, including love, stimulation, safety, nourishment, warmth, education and medical attention. It can have a serious effect on a child's physical, mental and emotional development. For babies and very young children, it can be life-threatening.

Domestic violence

Domestic violence can affect anyone. It usually happens between two people who are in a relationship now or have been in the past. It is usually men being abusive to women, and sometimes there are other family members involved. But men can experience it too, and it can also happen in same-sex relationships. Domestic violence can include physical, sexual and emotional abuse.

Emotional abuse

Emotional abuse is when a parent or carer behaves in a way that is likely to seriously affect their child's emotional development. It can range from constant rejection and denial of affection, through to continual severe criticism, deliberate humiliation and other ways of verbally "terrorising" a child.